MeasureBrand requires API access to one of three data sources.

1) Our MeasureCloud if it's managed by us or

2) The client's cloud infrastructure or

3) To the media platforms (Meta, Google, LinkedIn, etc.) with read access to relevant internal data systems.

Permission structures are established at multiple levels: admin access for system configuration, marketing team access for brief creation and campaign management, agency access for campaign execution and reporting, and analyst access for data management. The platform supports single sign-on and role-based access control.